Project Overview
Panda Shop is a loyalty app concept developed for a major retail brand. The goal was to design an intuitive mobile experience that promotes in-store visits and increases customer engagement through a reward system. This project was part of a pre-sales pitch and included full UI mockups and user flows.
My Approach
I focused on building a seamless and gamified user experience. The app allows users to locate nearby shops, track their purchases, and redeem loyalty points — all within a clean, modern interface. I prioritized intuitive navigation, a clear visual hierarchy, and minimal friction to keep users engaged.
Key Highlights
Map-based store locator with opening hours
Points tracking dashboard with visual badges
Personalized offers based on usage
Modular UI system for brand scalability
Outcome
The proposal was well received by the client, highlighting the potential of combining loyalty mechanics with location-based features. It demonstrated how a smart UI/UX strategy can transform routine purchases into a playful and engaging brand experience.
