Project Overview
Mutuelle Just is a French health insurance company dedicated to seniors. This project consisted of a visual redesign of their mobile app interface, created as part of a commercial pre-sales proposal aimed at modernizing the brand while ensuring accessibility for older users.
My Approach
My approach was centered on clarity, simplicity, and accessibility. I created a clean visual identity, reworked the content hierarchy, and simplified the user journey to help senior users navigate key features like contract information, reimbursements, and support.
Key Highlights
Visually engaging homepage design
Senior-friendly navigation and layouts
Accessibility-focused color contrasts and font sizes
Outcome
This proposal helped secure the client’s approval, proving the effectiveness of the visual and UX strategy in a competitive pre-sales context.
